Complete 6-sheet marketing management system that tracks budget, calculates campaign ROI with CAC and LTV:CAC ratios, and provides performance dashboard with alerts. Plan annual budgets across 45+ channels, monitor monthly spend vs. actual, and know exactly which marketing tactics drive results, and which ones waste money. Includes strategic framework for stage-based marketing allocation.
What You Get:
Annual budget planner with 45+ marketing channels organized by strategic lever (Trade, Consumer, Digital, Events, PR, POS)
Monthly budget vs. actual tracker (12 months × 6 major channels with automatic variance calculations)
Category roll-up summary with budget utilization % and rebalancing recommendations
Campaign ROI tracker with 8 auto-calculated metrics: CAC, LTV:CAC ratio, revenue per dollar, payback period, and ROI % for 20 campaigns
Marketing dashboard with budget overview, top performers, overspend alerts, and strategic recommendations
User guide with stage-based strategic framework (Early/Growth/Mature allocation guidance), monthly workflow, best practices, and industry benchmarks
Perfect For: Founders managing marketing without a CMO, pre-seed to Series A companies proving marketing efficiency to investors, growth-stage teams scaling spend from $50K to $500K+, and small marketing teams needing professional planning without $800/month software cost.
✨ Stop wasting marketing dollars. Know your CAC, track ROI by channel, and scale what works. 300+ formulas do the math—you make the decisions.
Complete 6-sheet marketing management system that tracks budget, calculates campaign ROI with CAC and LTV:CAC ratios, and provides performance dashboard with alerts. Plan annual budgets across 45+ channels, monitor monthly spend vs. actual, and know exactly which marketing tactics drive results, and which ones waste money. Includes strategic framework for stage-based marketing allocation.
What You Get:
Annual budget planner with 45+ marketing channels organized by strategic lever (Trade, Consumer, Digital, Events, PR, POS)
Monthly budget vs. actual tracker (12 months × 6 major channels with automatic variance calculations)
Category roll-up summary with budget utilization % and rebalancing recommendations
Campaign ROI tracker with 8 auto-calculated metrics: CAC, LTV:CAC ratio, revenue per dollar, payback period, and ROI % for 20 campaigns
Marketing dashboard with budget overview, top performers, overspend alerts, and strategic recommendations
User guide with stage-based strategic framework (Early/Growth/Mature allocation guidance), monthly workflow, best practices, and industry benchmarks
Perfect For: Founders managing marketing without a CMO, pre-seed to Series A companies proving marketing efficiency to investors, growth-stage teams scaling spend from $50K to $500K+, and small marketing teams needing professional planning without $800/month software cost.
✨ Stop wasting marketing dollars. Know your CAC, track ROI by channel, and scale what works. 300+ formulas do the math—you make the decisions.